Why?

Why is my child chanting "Ayuda-me!!!!" from his room? Oh, it's because I'm making him lay down in his room for an hour... reading a book or drawing or just laying quietly. For ONE measly hour.

But no! He has to jump around, tiptoe up and down the stairs, sing loudly, "sneak" to the downstairs bathroom, yell for help (that's the Ayuda-me part) etc.

Why? Why can't he just chill for an hour? Can someone explain it to me?